Is this the best dress watch under $600? The 2024 Seiko Presage Style 60s makes a compelling argument with its:
- Retro-chic 1960s design that stands out from modern dress watches
- Premium upgrades like new pastel dials and refined bracelet options
- Legendary Seiko quality at under $600

This watch perfectly blends vintage charm with contemporary craftsmanship, offering exceptional value in its class.
In a world of ultra-expensive luxury watches, Seiko’s Presage Style 60s proves you don’t need to spend thousands for vintage charm and premium craftsmanship. With its bold new 2024 colorways, refined bracelet options, and clever design tweaks, this collection is hitting its stride as Seiko’s best dress watch under $600.
What’s New in the 2024 Style 60s Collection?
- Stunning Dial Colors (Now with Seasonal Flair)
- Ice Green – 2025’s hottest color trend, perfect for summer
- Silvery Violet – A subtle white-with-purple shimmer
- Golden Yellow – Gilded warmth that evokes 1960s office decor
- Upgraded Strap Options
- New five-link steel bracelet (SRPL07/SRPL09 models)
- First-ever two-tone brown leather strap (walnut accents)
- Date Window Musical Chairs
Seiko has moved the date window three times since 2020:- Originally at 3 o’clock (framed)
- Then at 4:30 (discrete round window)
- Now at 6 o’clock (framed but rotated 90 degrees)
Key Specs & Why Watch Lovers Care
- Movement: Trusted 4R36 automatic (manual winding + hacking)
- Case: 39.5mm stainless steel (ideal for slim wrists)
- Crystal: Hardlex (scratch-resistant)
- Water Resistance: 50m (splash-proof, not for swimming)
- Lume: Lumibrite on hands/applied markers

Why It Matters:
The Style 60s bridges Grand Seiko’s elegance and Seiko 5’s affordability—making it a cult favorite among collectors.
Style 60s vs. Cocktail Time: Which Presage Reigns Supreme?
Feature | Style 60s | Cocktail Time |
---|---|---|
Design | 1960s retro sporty | Modern dress watch |
Dial Texture | Horizontal brushing | Dramatic patterns (e.g., “Starlight”) |
Bracelet | New five-link option | Mostly leather straps |
Price | ~$575 | ~$450–600 |
Verdict: The Style 60s wins for versatility, while Cocktail Time excels in formal settings.
Availability & Pricing
- UK: Available for pre-order now (£575) at Seiko Boutique UK (no international shipping)
- US: Launches June 2024 (expected price: $575–650)
- Best Alternatives: Check Amazon for older Presage models at discounts
Competitor Comparison: Best Retro Dress Watches ($500–700)
Model | Price | Movement | Water Resistance | Standout Feature | Best For |
---|---|---|---|---|---|
Seiko Presage Style 60s | $575 | 4R36 Automatic | 50m | 1960s case design, new pastel dials | Vintage lovers, daily wear |
Tissot PRX Powermatic 80 | $650 | Powermatic 80 | 100m | Integrated bracelet, waffle dial | Sporty elegance |
Hamilton Khaki Field Mechanical | $595 | Hand-wound H-50 | 50m | Military heritage, ultra-thin | Minimalists, field watch fans |
Citizen Series 8 | $699 | 0950 Automatic | 50m | Angular case, bold colors | Modernist design |
Why the Style 60s Wins: Unique seasonal dial colors and true retro DNA (unlike the PRX’s 70s vibe).
Straps & Accessories to Consider
- Original Options:
- Five-link steel bracelet (new for 2024)
- Two-tone brown leather strap (walnut accents)
- Aftermarket Upgrades:
- Delugs Shell Cordovan strap ($150) – Elevates dressiness
- Strapcode Jubilee bracelet ($120) – Adds vintage flash
- NATO straps ($20) – For casual summer looks
Pro Tip: The 20mm lug width means endless strap options on Amazon/Etsy.
How to Care for Your Presage Style 60s
- Cleaning:
- Case/Bracelet: Wipe with a microfiber cloth dipped in mild soapy water.
- Leather Strap: Avoid water; use leather conditioner monthly.
- Maintenance:
- Movement: Service every 5–7 years (~$150 at Seiko).
- Hardlex Crystal: Polish minor scratches with polywatch.
- Storage: Keep in a watch box (away from magnets and humidity).
Avoid: Swimming (50m = splash-proof only), extreme temperatures.
What to Wear With This Watch
Occasion | Outfit Ideas | Best Dial Color |
---|---|---|
Office | Light gray suit, white shirt | Silvery Violet |
Summer Casual | Linen shirt, chinos | Ice Green |
Evening | Navy blazer, cream trousers | Golden Yellow |
Weekend | Rolled-sleeve denim, loafers | Brown leather strap |
Color Pairing Tips:
- Ice Green: Pairs with white, beige, soft blue.
- Golden Yellow: Complements navy, brown, olive.
- Silvery Violet: Neutral enough for black, gray, pastels.
Why It Works for Daily Wear
The 39.5mm case sits comfortably on most wrists—not too big, not too small—while the sharp dauphine hands and applied hour markers give it just enough elegance for formal occasions. Unlike some dress watches that feel too delicate, the stainless steel case and Hardlex crystal can handle everyday bumps and scratches.
The new pastel dial colors (Ice Green, Silvery Violet, and Golden Yellow) add a playful twist to traditional dress watch styling. Whether you’re wearing a tailored suit or a casual linen shirt, these soft hues complement both neutral and bold outfits.
Movement You Can Trust
Powered by Seiko’s 4R36 automatic movement, the Style 60s keeps reliable time without the fuss of batteries. It also features manual winding and hacking seconds—a rarity at this price—letting you fine-tune the time for precision. While it’s not as accurate as a Grand Seiko, it outperforms many Swiss watches in its class.
Final Verdict: Is the Seiko Presage Style 60s Worth Buying?
The Seiko Presage Style 60s isn’t just another dress watch—it’s a modern classic that delivers luxury aesthetics at an affordable price. With its 1960s-inspired design, durable stainless steel case, and stunning pastel dial options, it stands out in a sea of generic timepieces.
Why This Watch Stands Out
- Timeless Design: The retro styling nods to Seiko’s heritage while keeping a contemporary edge.
- Everyday Versatility: Dress it up with a suit or keep it casual with a denim jacket—it fits any occasion.
- Reliable Movement: The 4R36 automatic caliber ensures accurate timekeeping with the convenience of manual winding.
- Unbeatable Value: At under $600, it outperforms many Swiss alternatives in craftsmanship and charm.
Who Should Buy This Watch?
✔ First-Time Watch Buyers – A perfect entry into automatic watches without breaking the bank.
✔ Vintage Enthusiasts – The 1960s aesthetic is a love letter to mid-century design.
✔ Minimalists – Clean dial, no unnecessary clutter—just pure elegance.
✔ Watch Collectors – A future cult classic that could appreciate in value.
Ready to Own a Piece of Watch History?
If you’ve been searching for a stylish, well-built dress watch that won’t empty your wallet, the Seiko Presage Style 60s is the one.
Don’t miss out—this limited-edition run won’t last long! ⌚
Best for: Watch collectors, vintage enthusiasts, and professionals wanting a luxury-looking timepiece without the luxury price tag.
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